Innovating the fan experience.

To increase the fan experience for the Canadian Football League, we got stadium-sized audiences to play along. From inviting fans to experience the league from behind-the-scenes in VR to creating online Pick’Em and full-fledged fantasy football games.

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Lotto Max

Dreaming to the max and beyond

Creating the thumb-stopping campaigns and heartwarming tales of bigger jackpots for Lotto Max. The nationwide lottery game features two weekly jackpots that start at $10 million and grow up to $70 million.