About Pound & Grain Pound & Grain is a creative agency specializing in advertising, marketing, social media, influencer marketing and brand strategy. We are building content engines that are always on, culturally plugged in and impossible to ignore. We’re a small team that moves fast, doesn’t shy away from using AI and we like it that way. 

SOCIAL PRODUCER / CONTENT LEAD Pound & Grain | Full-Time | Remote (EST Hours)

We’re building a newsroom-style social operation for a major sportsbook brand — hundreds of posts a month, live posting every night, real-time calls during games and a team of creators who need someone steady at the wheel when things move fast.

That someone is you.

The gig: You’ll lead a team of content creators and manage influencer/UGC partnerships across X, Instagram, TikTok and Facebook. You own the daily standup, the content calendar, real-time editorial decisions, quarterly original productions and the reporting that proves it’s all working. You report directly to the P&G account lead.

What makes this different: This isn’t a “schedule posts and check analytics” role. You’re making editorial calls while games are still being played. You’re approving content in minutes, not days. You’re running a machine that produces volume and quality — and you’re using AI tools like Claude, Gemini and generative video/audio platforms to do it at a pace that wouldn’t be possible otherwise. You’ll build prompt libraries, run AI-assisted workflows and train your creators to use these tools every single shift.

Who you are: You love sports. Not “I watch the Super Bowl” love — you know the storylines, have the opinions and understand why a moment matters before anyone has to explain it. But you’re also fluent in pop culture, music, nostalgia and internet humor because this brand lives at the intersection of all of it. You’re the person who can connect a 90s upset, a meme from last week and a deep-cut song in the same content calendar and have it all make sense.

What you bring: 5+ years running social for a sports, entertainment or lifestyle brand. At least 2 of those managing a team in a high-volume, real-time environment. You’ve covered live sports where the content cycle moves in minutes. You’ve been through the chaos and you stayed calm. You’re not here to learn — you’re here to apply everything you’ve already learned at a pace most people can’t sustain.

Hours: Monday–Friday, roughly 10am–7pm EST with flexibility around big game nights. Weekend oversight during peak periods. Heavier involvement during tentpole moments (March Madness, NFL playoffs, etc.).

About Pound & Grain Pound & Grain is a creative agency specializing in advertising, marketing, social media, influencer marketing and brand strategy. We are building content engines that are always on, culturally plugged in and impossible to ignore. We’re a small team that moves fast, doesn’t shy away from using AI and we like it that way. 

CONTENT & ENGAGEMENT CREATORS (Team up to 4) Pound & Grain | Full-Time | Remote (EST Hours)

We’re building a team of four creators for a dedicated sportsbook account and we need people who can do it all — cut a meme from a template bank, write 20 replies on X, film a greenscreen hot take, manage a Discord thread, post engagement content to Instagram and live-tweet an upset. All in the same evening.

This is a creator role and a community management role — and we don’t see those as separate things. You know a perfect reply in a trending thread can outperform a planned post. You know that showing up in someone’s comments builds more brand affinity than any carousel ever will. You’ll be making content and managing conversations across platforms every shift. If you think community management is beneath you, this isn’t the right fit.

You must be camera-ready. Greenscreen reactions, TikTok-native takes, quick Reels with your face and voice. This is non-negotiable. You don’t need to be a polished presenter — you need to be natural, quick and unafraid to have an opinion on camera. If nobody on a shift is willing to get on screen, the team loses an entire content lane for that window.

You need to love sports and live in the culture. Pop culture, music, nostalgia, internet humor — the brand operates at the intersection of all of it. You’re the kind of person who gets the references without being briefed. You follow sports closely enough to have opinions, know the storylines and react to a game moment in real time. Experience with sports betting culture is a must.

AI is part of your daily workflow. You’ll use Claude and Gemini for copy, Hedra for video, ElevenLabs for audio and Figma for rapid visual production. These aren’t experiments — they’re your everyday tools. You need to be proficient from day one.

What you bring: You live online and it shows. You have a portfolio or personal accounts that prove you can write sharp copy, make visual content fast and engage authentically in real time. You’re fluent across most of these platforms and willing to learn the rest quickly: X, Instagram (feed, Reels, Stories), TikTok, Facebook, Discord, Reddit and Telegram.

You report to the Social Producer & Content Lead.

Hours: Rotating shifts — 11am–6pm EST and 6pm–1am EST, 5 days on / 2 days off. Schedule set 2 weeks in advance. Evening shifts are heavier by design — that’s when games are live and the content moves fastest so they are shorter. During major events (tournament windows, NFL Sundays and playoffs, etc.) expect heavier coverage.

To apply: Send your resume and your primary social handles (especially X, TikTok or Instagram). Include 3 links to sports content you created or posted in real time — live reactions, game-night threads, memes that hit during a moment, whatever shows how you think and move when it matters. We care less about production value and more about timing, voice and instinct.