December 15, 2017

Digital Trends That Will Shape 2018

WRITTEN BY: Pound & Grain

Live streaming and chatbots are so 2017.

Our managing partner Sandy Fleischer and our senior planner Kaiti Snell look at what’s next for digital marketing in their Strategy Magazine article. They explain why “2018 will be a year to step back from the comfort of convention and “social best practices” to reconsider how the platforms function, how different audiences use functionalities differently, and how brands can better behave in the space.”

2018 will be a year to step back from the comfort of convention

Check out why blockchain should be on advertisers’ radars, why digital assistants are on the rise, and why social and media are increasingly becoming two separate things by clicking the link below.