Over at Digital Agency Network, Pound & Grain’s Sandy Fleischer shares how to get the most out of working with Digital agencies.
Digital agencies possess a unique set of skills, and here’s how to get the most out of them.
Say what you will about the progression of ad tech, the evolution of online properties, and the rise of brand-powered social media channels, one thing is for sure – Digital marketing is here to stay.
Over the past decade or so, digital agencies (like us) have made friends and shown what we can do. Many of you have already figured out, it’s hard to categorize digital agencies. Digital agencies are part old school ad agency, dev shop, and design firm filled with tech nerds who love solving marketing problems with digital solutions.
To get really good work out of a digital agency isn’t all that different than getting really good work out of any other agency. But to get great work out of a digital agency in particular, there’s a few things to consider.